ARTISTUP!

By Half & Half + NOFX.Studio

WHAT IS ARTISTUP!

For musicians who are just beginning their artistic career, it is difficult to obtain the economic and profesional support to be able to take off in the entertainment industry.

Half & Half as a creative agency, wants to be part of the musical movement that is happening right now in London, and we know that we have the expertise and the skills to provide an interesting and rewarding project.

ArtistUp is a project that was born a year ago from the need of local London musicians to be able to access a high quality music video that illustrates what they want to express through their music, and helps them promote themselves in the musical field.

OUR ARTISTS

case study

BellaRosa was an emerging local artist, with a great starting career, full of projects and amazing ideas. With about 4K followers on Instagram, 5K streams on Spotify and 2K views on YouTube, just to mention a few. But it was lacking something.   

                                                           

                                                           

+400k

Strems

+40k

Views

+11k

Followers

Awards

Music Videos

001. // The Challenge

Understanding Bella's needs and expectations in terms of being a local artist was the main challenge.                                                                                                      

Bella needed a more professional look and content in order to keep growing her artistic career.   

003. // The Results

 

With the release of "Just A Game", the first video produced since we started working with BellaRosa, we were able to get more than 11K views average per video release, just on the first 2 weeks on YouTube, and more than 35K streams on Spotify.

002. // The Solution                                            

 

Besides generating high quality content for Bella, we focused on creating compelling videos that can speak to her listeners.     

 

 

004. // The Now

 

Now, after almost 2 years and a team effort with BellaRosa Management, she has gone from 4K followers on Instagram to more than 11K, more than 40K views combined on YouTube and more than 400K streams and 6k monthly listeners on Spotify.


WHAT'S THE PLAN!

BRAND DESIGN

Logo Design

Landing Page

Photography Session

Branding is more “personal” than it sounds, it’s all about your identity!

 

Branding helps you stand out. Showcase your unique talent and values to create a relatable and trustworthy relationship with your audience.

SOCIAL MEDIA

Social Media Setup

& Training

Showcase your ideas and process through creative content to engage with your audience.

 

We will setup all your Social Media Accounts and we will get you trained on how to manage all your platforms to maximize your reach.

SINGLE - VIDEOCLIP PRODUCTION

Videoclip Production

Album Cover Design

You will be working towards the production and professional recording of your fist single videoclip.


KICK OFF YOUR CAREER

Email us

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DIGITAL SOLUTIONS

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ARTIST UP!

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MAXiiFY

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D-RESTAURANT