top of page


By Half & Half + NOFX.Studio


Introducing ArtistUp: Elevating Musicians with Memorable Visual Experiences

For aspiring musicians embarking on their artistic journey, standing out in the music industry requires more than just talent. It's about creating a captivating visual identity that resonates with your audience and leaves a lasting impression.

At Half & Half, as a creative agency deeply rooted in the vibrant music scene of London, we understand the power of visual storytelling. We're thrilled to introduce ArtistUp—a comprehensive service that combines logo design, album cover design, music video production, and social media guidance to help musicians craft an unforgettable brand presence.

With ArtistUp, we offer:

  1. Logo Design: Your logo is the face of your music brand. Our skilled designers will collaborate with you to create a unique and visually striking logo that captures the essence of your music and personality. It will serve as a powerful symbol that connects with your audience and helps you stand out in a crowded industry.

  2. Album Cover Design: A great album cover can make a lasting impression and intrigue listeners. We'll work closely with you to design captivating album covers that visually represent your music and entice your fans. Our team will bring your vision to life, ensuring your album covers are a true reflection of your artistic expression.

  3. Music Video Production: Music videos are a powerful tool for engaging your audience and showcasing your artistry. Our experienced production team will collaborate with you to create visually stunning music videos that bring your songs to life. From concept development to filming and editing, we'll ensure your music videos captivate and resonate with your fans.

  4. Social Media Guidance: In today's digital age, social media is a vital platform for promoting your music. We'll provide you with expert guidance on leveraging social media effectively to grow your fan base and engage with your audience. From content strategy to platform optimization, we'll help you navigate the ever-evolving social media landscape.

ArtistUp is your all-in-one solution to craft a memorable visual experience for your music brand. Let our expertise in logo design, album cover design, music video production, and social media guidance elevate your presence and help you connect with fans on a deeper level. Join us on this exciting journey to create a visual identity that amplifies your music and sets you apart. Contact us today to explore the possibilities of ArtistUp!


case study

BellaRosa was an emerging local artist, with a great starting career, full of projects and amazing ideas. With about 4K followers on Instagram, 5K streams on Spotify and 2K views on YouTube, just to mention a few. But it was lacking something.   










Music Videos

001. // The Challenge

Understanding Bella's needs and expectations in terms of being a local artist was the main challenge.                                                                                                      

Bella needed a more professional look and content in order to keep growing her artistic career.   

003. // The Results


With the release of "Just A Game", the first video produced since we started working with BellaRosa, we were able to get more than 11K views average per video release, just on the first 2 weeks on YouTube, and more than 35K streams on Spotify.

002. // The Solution                                            


Besides generating high quality content for Bella, we focused on creating compelling videos that can speak to her listeners.     



004. // The Now


Now, after almost 2 years and a team effort with BellaRosa Management, she has gone from 4K followers on Instagram to more than 11K, more than 40K views combined on YouTube and more than 400K streams and 6k monthly listeners on Spotify.




Unlocking Your Visual Journey with ArtistUp

  1. Consultation: We begin by scheduling a consultation to understand your artistic vision, goals, and unique style. This helps us tailor our services specifically to your needs and preferences.

  2. Logo Design: Our talented designers collaborate with you to create a captivating logo that represents your music brand. We'll provide initial concepts and refine them based on your feedback, ensuring the final logo reflects your artistic identity.

  3. Album Cover Design: We work closely with you to design stunning album covers that capture the essence of your music. Through a collaborative process, we'll bring your ideas to life and create visually compelling covers that intrigue and engage your audience.

  4. Music Video Production: Our experienced production team takes your music and transforms it into visually stunning music videos. From brainstorming concepts to shooting and editing, we handle every aspect of the production process, ensuring your videos resonate with your fans and showcase your artistry.

  5. Social Media Guidance: We provide expert guidance on leveraging social media platforms effectively to promote your music and engage with your audience. Our team will assist you in developing a tailored social media strategy, creating engaging content, and optimizing your profiles to maximize your online presence.

  6. Brand Integration: We ensure your visual identity is seamlessly integrated across all platforms and touchpoints. From your website and social media profiles to merchandise and promotional materials, we'll help you maintain a consistent and cohesive brand image that leaves a lasting impression.

Throughout the process, we prioritize collaboration and communication to ensure that your vision is realized. We work closely with you, incorporating your feedback and ideas to deliver a final result that exceeds your expectations.

With ArtistUp, you can unlock the power of captivating visuals to enhance your music brand and connect with your audience on a deeper level. Let us guide you through the process and bring your artistic vision to life. Contact us today to embark on your visual journey with ArtistUp!


  • whatsapp-icon_edited

Chat with us






bottom of page