WHAT IS ARTISTUP!
For musicians who are just beginning their artistic career, it is difficult to obtain the economic and profesional support to be able to take off in the entertainment industry.
Half & Half as a creative agency, wants to be part of the musical movement that is happening right now in London, and we know that we have the expertise and the skills to provide an interesting and rewarding project.
ArtistUp is a project that was born a year ago from the need of local London musicians to be able to access a high quality music video that illustrates what they want to express through their music, and helps them promote themselves in the musical field.
BellaRosa was an emerging local artist, with a great starting career, full of projects and amazing ideas. With about 4K followers on Instagram, 5K streams on Spotify and 2K views on YouTube, just to mention a few. But it was lacking something.
001. // The Challenge
Understanding Bella's needs and expectations in terms of being a local artist was the main challenge.
Bella needed a more professional look and content in order to keep growing her artistic career.
003. // The Results
With the release of "Just A Game", the first video produced since we started working with BellaRosa, we were able to get more than 11K views average per video release, just on the first 2 weeks on YouTube, and more than 35K streams on Spotify.
002. // The Solution
Besides generating high quality content for Bella, we focused on creating compelling videos that can speak to her listeners.
004. // The Now
Now, after almost 2 years and a team effort with BellaRosa Management, she has gone from 4K followers on Instagram to more than 11K, more than 40K views combined on YouTube and more than 400K streams and 6k monthly listeners on Spotify.
WHAT'S THE PLAN!
Branding is more “personal” than it sounds, it’s all about your identity!
Branding helps you stand out. Showcase your unique talent and values to create a relatable and trustworthy relationship with your audience.
Social Media Setup
Showcase your ideas and process through creative content to engage with your audience.
We will setup all your Social Media Accounts and we will get you trained on how to manage all your platforms to maximize your reach.
SINGLE - VIDEOCLIP PRODUCTION
Album Cover Design
You will be working towards the production and professional recording of your fist single videoclip.